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| Synopsis
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| The
story is about a resort located
in the Northern Kerala, which
offers exquisite services for
the tourists. Finding the global
competition irresistible, without
the help of latest technologies,
they approached Aufait.
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| The
Client |
“ Kadavu”
is a tourism resort situated
on the tranquil banks of the
‘Chaliyar’ –the
largest backwaters in North
Kerala. Spread over 10 acres
of prime waterfront land, the
exquisite landscaping, enhances
the ethnic feel of the entire
resort.
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| Kadavu
welcomes the traveller with
17 independent cottages and
several rooms and suites. Here
the (Mappila) Muslim style of
architecture blends harmoniously
with the Hindu styles giving
the resort an absolutely unique
appearance.
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| Kadavu
also have a state-of-the-art
Ayurvedic Treatment Centre,
where the visitor can rejuvenate,
beautify, condition, and relax
themselves with the special
herbal recipes of Ayurveda.
Besides the famous backwater
cruises, and Ayurvedic Health
Care, Kadavu
also offers opportunity for
the tourist to experience the
marvels of ‘Theyyam’,
‘Kalaripattyu’ and
other local art forms in their
traditional settings.
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| Present
Situation |
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Tourism industry, powered by
man’s natural instincts
to move from one place to another,
has been the fastest growing
industry in the world. Tourism
is India's third largest export
industry after Readymade Garments,
Gems & Jewellery. As far
as Kerala is concerned, the
state's potential for tourism
has been well accepted. Kerala
with its tranquil beaches, soothing
backwaters, exhilarating hill
stations and enchanting waterfalls
offer the tourists a unique
experience, which enchants him
throughout his life. Handpicked
by National geographic traveler
as one among the 50 best destinations
in the World, Kerala is being
rightly called as “Gods
own Country”.
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| Kozhikode,
an ancient trading port in Northern
Kerala is a major attraction
for the global travelers from
the time of ancient travelers
like Marco Polo and Ibn Batuta,
not to forget the name of Vasco
Da Gama, the first foreigner
to reach Indian sub continent
via the sea routes Still the
tourist spots of Kozhikode with
its spice gardens and exotic
landscape enchants the global
tourist.
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| Today,
tourism is Kerala’s boom
industry and one of the fastest
growing sectors. With the growth
of the industry, competition
also started mounting up. Constant
efforts are on to promote Kerala
abroad and marketing strategies
are being evolved along with
new and exciting tourism products.
The state department of tourism
along with private entrepreneurs
is taking steps to improve the
facilities and infrastructure
at places with tourism potential.
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| Business
Challenge |
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Holidays are always precious
occasions for anyone who plans
to enjoy the same. He/she who
decides to have a sojourn will
be extremely interested to make
it a memorable affair. They
will be interested if they can
have a bird’s eye view
of the place where they are
going to spend their precious
holidays. They will also be
looking forward to plan their
holidays well in advance and
fix their stay even before setting
out from their residence
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| Those
days are gone when a person
who plans a holiday tour picks
up the phone and rings up a
travel or tour agent. Today
everyone in a holiday mood would
like to log on to a search engine
in the Internet and acquire
all the required information
at the click of a mouse.
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| For
those who choose to have Internet
as a podium to chart out their
sojourn, innumerable number
of sites is available to serve
their purpose. With a number
of tourism portals mushrooming
in the net, there is every chance
for Kadavu to be thrown out
of the race.
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| Solution |
| We
at Aufait
found that a website which can
market a high quality holiday
resort to a global audience
is the immediate need of the
client. The website should provide
all the minute information anyone
would require when looking to
book holiday accommodation.
Information about the property,
look & feel for the property,
surrounding areas etc. It should
also allow visitors to easily
check availability and it should
also help them book and pay
for their stay online.
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Aufait
designed an Online Reservation
Management System in order to
make Kadavu
resorts
reach out to people all
over the world and help them
to design their travel plans
by the click of the mouse With
the help of this system tourists
can reserve their rooms and
also can make online payments.
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|
Results
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In short the
website virtually transferred
the resort and its reception
counter to the computer monitor
of the prospective customer.
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