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| Synopsis
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| The
story is all about a real estate
company whose customers hail
from the Middle East. The company
came to Aufait with a problem
of effective communication with
their consumers. Effective management
of their projects was also a
concern for them.
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| The
Client |
| The
client is a Real estate company
which is part of a leading business
group. The group is into various
commercial and industrial activities
with strong presence in the
Middle East and other parts
of the world. The group has
an exporting division, which
is considered as one of the
largest exporter of seafoods
in Asia. They also have a strong
presence in the field of hospitality
services with a chain of eight
resorts and hotels under their
administration.
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| With
several years of experience
under their belt, the client
offers budget, luxury and super
luxury flats in its various
projects to suit individual
and institutional preferences.
The highly qualified and motivated
personnel of the client provide
a full range of construction
management services from project
conception through design and
construction to completion.
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| Present
Situation |
| The
client
concentrates on providing dream
apartments in prime areas for
their customers. Most of the
customers of the company are
living in the Middle East, Europe,
and US who wish to have a house
of their own in their homeland.
So most of the time, the company's
communications are aimed for
these customers.
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| Client’s
Concern |
| The
company undertakes construction
activities in different locations.
At a particular time,
they will be having several
projects in progress simultaneously
in different sites. Within the
same project, they will
be having apartments belonging
to different classes or types.
Facilities in each type differ
and accordingly prices also
vary from type to type. It is
really a huge task to present
all these information before
the prospective consumer who
may be hailing from different
corners of the globe. Moreover
the reflections of market trends,
which change from time to time,
should also be made available
to the consumer from time to
time.
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Since majority
of the customers of the client
are living in foreign countries,
the company is bound to present
a clear picture of the apartment
before them. Availability of
apartments, cost and facilities
in different types of apartments
should also be presented before
them.
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| Solution |
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Aufait designed an Online Property
Management System for the client.
With the help of this application
client can themselves update
the latest details along with
the progress of the project.
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Prospective
customers can have all the information
regarding the completed, ongoing,
and future projects of the
client. With the help
of this application details
such as location of the project,
types of apartments, salient
features of a particular type
of apartment, availability of
apartments, as well as the rate
of apartments can be made accessible
for the prospective consumer
sitting anywhere in the world.
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There
is also a provision for Customer
LOG IN. Here any registered
customer can log in to view
the details of the apartment
in which he is interested. Payments
can be made online and details
of payment can also be obtained.
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